The aesthetic appeal and superior print quality results achieved with Sappi’s Fusion Topliner are enabling innovative brand owners to refresh their market impact.
Sappi’s Fusion Topliner is empowering brand owners to reinvent their print production approach for a wide variety of end uses from shelf-ready packaging, point-of-sale, pre-printed litho, flexo and fashion bags. A few years ago, the coated white corrugated board liner market was comprised of two possible applications: kraftliner, made from high quality raw materials with only a very small proportion of recycled paper; and testliner, made almost exclusively from recycled paper.
Sappi developed Fusion Topliner as an alternative to testliner – the most widely used liner for corrugated board. The double-coated bright white 100% virgin fibre liner is distinguished by its surface quality and strength while its brilliant white colour provides extraordinary colour reproduction for greater shelf impact and brand differentiation. As well as meeting food safety requirements, the use of bleached virgin fibres enables the grade to achieve the same material strength as testliners with a lower weight per unit surface area. The more enhanced fibre structure also means that folded edges do not crack.
Converters can enjoy a host of cost and time savings, too. Thanks to the functional reverse side coating of Fusion Topliner the absorption of glue is consistent and reduces consumption. This saves on costs, reduces drying times and ensures excellent flatness.
The grade also offers improved energy efficiency and a greater grammage yield advantage supporting lighter weights. Food safety, especially when combined with functional barriers, is another advantage of using virgin fibres.